Privacy Policy

Last updated: 21 June 2026

This policy explains what data Emazi Media processes when you use our demand-side platform and visit our websites, how we use it, and the choices you have.

1. Introduction / Who we are

Emazi Media operates a mobile demand-side platform (DSP) for advertisers and supply partners. This policy applies to our marketing site, our dashboard, and the advertising services we provide.

Where we determine the purposes and means of processing personal data, we act as a data controller; where we process on behalf of advertisers, we act as a processor under their instructions.

2. Data we collect

In the course of delivering and measuring advertising, we and our partners may process:

Device and technical identifiers (mobile advertising IDs, where permitted), IP address and coarse location;

Ad-interaction data — impressions, clicks, viewability and conversion signals;

Cookies and similar technologies on our web properties;

Account and contact details you provide as a partner or advertiser.

3. How we use data

We use data to serve and optimize campaigns, measure performance, prevent fraud and abuse, operate and secure our platform, and comply with legal obligations. We do not sell personal data.

4. Advertising & measurement / anti-fraud

Our anti-fraud systems analyse traffic at the network, protocol and behavioural level to detect invalid traffic (GIVT/SIVT), datacenter and proxy sources, and non-human activity. This processing protects advertiser spend and the integrity of measurement.

5. Sharing with partners

We share data as necessary with supply-side platforms, exchanges, advertisers, and measurement partners (MMPs) to deliver and attribute campaigns. Each partner is responsible for its own processing under its own policy.

6. Cookies & tracking technologies

Our websites use strictly-necessary cookies and, with consent where required, analytics cookies. You can manage preferences through your browser settings or our consent controls.

7. Data retention

We retain personal data only as long as necessary for the purposes described, to meet legal and contractual obligations, and to resolve disputes. Retention periods vary by data type and are reviewed regularly.

8. Your rights (GDPR / CCPA)

Depending on your location, you may have rights to access, correct, delete, or port your data, to object to or restrict processing, and to opt out of certain data sharing. To exercise these rights, contact us using the details below.

9. International transfers

Where data is transferred across borders, we rely on appropriate safeguards such as standard contractual clauses and equivalent mechanisms to protect it.

10. Contact us

Questions about this policy or your data can be sent to [email protected].